Sophora and the WDR
In 2010 the WDR (West Deutsche Rundfunk) staged a re-launch of their popular website wdr2.de in order to make it more use friendly and to increase readership.
wdr2.de is the online presence of news and information focussed radio program WDR 2. WDR 2 is one of the most successful radio programs in Germany, with the most listeners in Germany’s Nordrhein-Westfalen province, and is one of the 5 most popular radio programs in Germany.
The re-launch of www.wdr.de on August 10.2011 was the first step in the gradual conversion of the online offerings of the WDR to Sophora. The new CMS offers the WDR a uniform and user-friendly basis to support a busy website. The switch to Sophora started with the WDR 2 website and was then followed by a staged rollout to the WDR’s other offerings. The technical processes progressed smoothly and were supervised along the way by subshell.
“The technical standardization within the WDR is crucial for the development of our online content. Sophora is the basis for the harmonization of the entire WDR online presence, since it can integrate various digital formats, and is very user friendly.”
Stefan Moll, Leiter des WDR-Programmbereichs Internet – WDR
WDR // wdr2.de // Since 2010
About Westdeutscher Rundfunk
Westdeutscher Rundfunk (WDR, West German Broadcasting) is a German public-broadcasting institution based in the Federal State of North Rhine-Westphalia with its main office in Cologne. WDR is a constituent member of the consortium of German public-broadcasting institutions, ARD. As well as contributing to the output of national television channel Das Erste, WDR produces the regional television service WDR Fernsehen (formerly known as WDF and West3) and six regional radio networks.